Personal Branding

wundertraining / workshops / speak-influence-listen / personal-branding

A personal brand is a relationship with you, an individual who exists separately from your company. The process of personal branding involves finding your uniqueness, building a reputation on the things you want to be known for, and then allowing yourself to be known for them.

What is a personal brand?

A personal brand can be as simple as driving awareness to a thing you love or already do every day. It
may connect to your life’s purpose and illustrate what it means to you to live well. It may be a
problem you’re looking to solve. Personal branding is similar to what a company might have as a
mission statement.

The first thing you have to do when it comes to building a personal brand is to define your message.
This is probably the biggest thing most individuals struggle with. The next step is defining the media
and modalities through which you wish to communicate your personal brand.

Who Should Attend?
This course will be of value to all team members and leaders who wish to elevate their own sense of
sense of meaning and purpose and to have a clear message about what drives them and ways to
communicate it.

What’s covered?
• The business and personal case for ‘personal branding’
• Getting clarity about your message
• Tips for story crafting.
• Communication channels

"If people like you, they will listen to you.
If they trust you, they will do business with you."

Zig Ziglar

Additional Information